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4 April, 2018 00:00 00 AM / LAST MODIFIED: 3 April, 2018 10:04:00 PM
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Samsung to set up mobile unit in Bangladesh

STAFF REPORTER

Samsung Mobile will set up a factory at Narshingdi to assemble its 4G smartphones in Bangladesh. The “assembled in Bangladesh” handsets will be launched for sale before Eid-Ul-Fitr, which is the peak time for the smartphone market.

Local company Fair Electronics will invest the money to set up the factory and South Korean giant Samsung will train the workers and ensure international quality.

This was announced by the chairman of Fair Electronics, Ruhul Alam Al-Mahmud, at a press conference in the capital yesterday.

“Last year, the Prime Minister had announced that to make the country’s economy strong, she will support if we set up a unit to manufacture mobile sets here and we took up the challenge. Accordingly, we decided that this is the time to invest in the mobile set assembling industry which has a huge potential. Recently, the government awarded 4G license and the mobile phone internet subscribers went up to 90 million, indicating that there is a huge market for smart phones in future,” Al-Mahmud said.

He did not disclose the amount of investment as it was yet to be finalized. He, however, added that one bank led syndicate would provide the loan.

Mesbah Uddin, chief marketing officer of Fair Electronics, said, “As per a government rule, importers have to pay 29.5 per cent tax on importing smart phone sets. But here, we will get some benefits if we assemble the sets here. We will pass on this benefit to the customers. So the price of Samsung phones will be less than earlier.”

“We hope to start supplying Samsung sets from the local factory in future. As per a Samsung rule, other distributers will sell their mobile units from our factory.”

The Fair Electronics official said, “Right now, we will be importing all the parts from Samsung and assemble them here to ensure quality. Later, if we achieve the skills and get an approval from Samsung, we will manufacture the parts here.”

“If the market allows us, we are also willing to export Samsung mobile phones to the international market,” he added.

Seungwon Youn, managing director of Samsung Bangladesh, said, “Samsung will provide all kinds of support to make the handsets of international standard. We will ensure that no product without international quality is sold here.”

In a press release, Samsung said the 58,000 square feet state-of-the-art plant will generate over 500 new jobs and many more indirect jobs, bringing in affordable smartphones to consumers and encourage more investments in Bangladesh.

This new manufacturing plant reinforces Samsung’s commitment to Bangladesh and is aligned with the nation’s Digital Bangladesh Vision 2021, which is driving the use of digital technology in the country, the release added. Samsung will be the first global handset company to setup a manufacturing plant in Bangladesh.

Samsung is a global innovation leader, a standing that it is very proud of, and committed to maintain it. To develop breakthrough technologies and stay ahead of technology trends, the company makes bold and sustained developments in R&D, resulting in its teams being able to constantly deliver breakthroughs and discoveries in technology and design. In 2017, Samsung invested over $15 billion on R&D globally.

This manufacturing plant at Narshingdi is in line with the policies of the Bangladeshi government and will help increase localisation, create more jobs and a robust technology workforce in the country as well.

Samsung entered Bangladesh in 2009 and today it also runs Samsung R&D Institute Bangladesh that works on developing mobile applications, B2B solutions and localization.

The manufacturing facility in Bangladesh will follow stringent quality assurance processes and standards in line with those followed by global facilities of Samsung.

 

 

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Editor : M. Shamsur Rahman

Published by the Editor on behalf of Independent Publications Limited at Media Printers, 446/H, Tejgaon I/A, Dhaka-1215.
Editorial, News & Commercial Offices : Beximco Media Complex, 149-150 Tejgaon I/A, Dhaka-1208, Bangladesh. GPO Box No. 934, Dhaka-1000.

Editor : M. Shamsur Rahman
Published by the Editor on behalf of Independent Publications Limited at Media Printers, 446/H, Tejgaon I/A, Dhaka-1215.
Editorial, News & Commercial Offices : Beximco Media Complex, 149-150 Tejgaon I/A, Dhaka-1208, Bangladesh. GPO Box No. 934, Dhaka-1000.

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